Meta has announced it will halt political, electoral, and social issue ads in the European Union from October due to the region's new Transparency and Targeting of Political Advertising regulation (TTPA).
The regulation, aimed at increasing oversight and preventing manipulation in political advertising, was enacted in April 2024, with major provisions coming into effect on 10 October.
“The TTPA introduces significant, additional obligations to our processes and systems that create an untenable level of complexity and legal uncertainty for advertisers and platforms operating in the EU,” Meta said.
Although Meta has maintained political ad transparency tools since 2018, it says the EU’s new rules go far beyond what is feasible, especially in terms of ad targeting and compliance systems.
The company warned that the regulation could reduce the relevance of ads for users and restrict personalized advertising options. It also expressed concern about reduced market competition and user choice.
Google previously made a similar move, pausing political ads in anticipation of the regulation. Meta emphasized that while political advertising will be restricted, users can still engage in organic political discussions.
Earlier this month, Meta also opted out of the EU’s Artificial Intelligence (AI) code of practice, which supports upcoming AI legislation due to take effect in August.
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Start your day informed with AnewZ Morning Brief: here are the top news stories for the 9 September, covering the latest developments you need to know.
A New Zealand fugitive father shot dead by police put his children at risk with his actions and had "no regard" for their safety, authorities said on Tuesday, as police found quad bikes and ammunition at their campsite hideout.
The Global Sumud Flotilla (GSF) for Gaza said on Tuesday that one of its main boats was struck by a drone at a port in Tunisia, though all six passengers and crew were safe.
Thailand's Supreme Court on Tuesday ruled former prime minister Thaksin Shinawatra must serve one year in jail because his detention in a VIP wing of a hospital in lieu of prison was unlawful, in another major blow for a powerful family that has dominated politics for two decades.
AnewZ has learned that India has once again blocked Azerbaijan’s application for full membership in the Shanghai Cooperation Organisation, while Pakistan’s recent decision to consider diplomatic relations with Armenia has been coordinated with Baku as part of Azerbaijan’s peace agenda.
A day of mourning has been declared in Portugal to pay respect to victims who lost their lives in the Lisbon Funicular crash which happened on Wednesday evening.
The UK is gearing up for Exercise Pegasus 2025, its largest pandemic readiness test since COVID-19. Running from September to November, this full-scale simulation will challenge the country's response to a fast-moving respiratory outbreak.
A Polish Air Force pilot was killed on Thursday when an F-16 fighter jet crashed during a training flight ahead of the 2025 Radom International Air Show.
Alibaba has released its most powerful artificial intelligence model to date, Qwen-3-Max-Preview, marking a major leap forward in the company’s AI ambitions.
Kazakhstan has launched Space Days 2025, a landmark international forum in Almaty that gathers astronauts, scientists, policymakers, and investors from across the globe to debate the future of space technology, education, and cooperation.
OpenAI has sharply raised its projected cash burn through 2029 to $115 billion, according to The Information. This marks an $80 billion increase from previous estimates, as the company ramps up spending to fuel the AI behind its ChatGPT chatbot.
Russian President Vladimir Putin on Friday urged Russia’s aerospace industry to step up efforts to develop booster rocket engines and expand the country’s role in global space technology.
U.S. President Donald Trump will host more than two dozen technology and business leaders on Thursday for a dinner in the newly renovated White House Rose Garden, a White House official said.
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