Reliance Jio will offer free IPL streaming to users recharging with ₹299 or more. The matches can be streamed on the new JioHotstar platform. The plan also includes a 50-day trial of Jio's broadband services, aiming to boost home internet dominance.
Reliance Jio, India’s largest telecom operator, has announced that certain tariff plans will continue to provide free access to live streaming of Indian Premier League (IPL) cricket matches. The IPL, one of the country’s most-watched sporting events, will run from March 22 to May 25.
The free streaming offer is available to users recharging with plans of ₹299 ($3.44) or more. Subscribers can enjoy IPL matches on the newly merged JioHotstar platform, a joint venture between Reliance and Disney. This move comes after a shift from Reliance-Disney’s previous completely free streaming service, JioCinema, to a hybrid model where a subscription is required once a consumption threshold is met.
Additionally, the new plan includes a 50-day trial of Reliance Jio’s broadband internet services, aiming to boost its home internet dominance, especially for high-speed sports streaming. This strategic pricing is part of Reliance Industries' efforts to maintain its leading position in the Indian media and entertainment market, where it has spent nearly $10 billion securing media rights for IPL and other cricket events.
Reliance’s pricing decisions are keenly followed, given their influence on the competitive landscape of India's $28 billion entertainment industry.
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