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Jaguar Land Rover (JLR) has warned that its profits will take a hit due to new U.S. tariffs imposed by President Donald Trump, after the company paused shipments to the American market in response to new 25% import tax hikes.
The company, which is owned by India’s Tata Motors, said it is now reallocating vehicles to other markets and may raise prices in the U.S. to soften the financial blow. The American market accounts for more than a quarter of JLR’s global sales.
JLR’s Defender SUV, made in Slovakia, falls outside the scope of a limited UK-U.S. trade deal that allows 100,000 British-made cars to enter the U.S. at a reduced 10% tariff. Without a similar agreement for EU-made vehicles, JLR faces the full 25% rate.
As a result, the company slashed its profit margin forecast from 10% to between 5% and 7% for the current year. In the last fiscal year, JLR posted a margin of 8.5%.
The news sent shares of Tata Motors down more than 5%. Analysts say the company may be partially shielded by its wealthy customer base, but JLR’s lack of U.S.-based manufacturing puts it at a competitive disadvantage compared to rivals like BMW and Mercedes-Benz.
Bentley, another British luxury carmaker, has also paused U.S. sales as it waits for clarity on tariff rules.
Start your day informed with AnewZ Morning Brief. Here are the top news stories for the 24th July, covering the latest developments you need to know.
Russian authorities said 11 people, including four children, had been killed by Ukraine in an overnight attack on a holiday camp, accusing Kyiv on Saturday of deliberately targeting civilians.
The U.S. military said it completed a fresh wave of strikes on Iran late on Thursday, marking the 13th consecutive night of American attacks. The latest operation lasted more than two hours, according to U.S. Central Command.
Spain has declared a national emergency and evacuated more than 10,000 people after uncontrolled wildfires reached the outskirts of Madrid. Emergency crews have rescued residents as multiple blazes continue to spread across the region.
Six candidates vying to become the next United Nations Secretary-General have called for restoring the organisation's credibility, strengthening multilateralism and reforming the UN, during the first public town hall debate ahead of a decisive Security Council vote next week.
Paramount Skydance agreed to pause its acquisition of Warner Bros Discovery until after a ruling on a challenge by states to the deal, plunging the $110 billion deal into further uncertainty.
China's Foreign Ministry has said it is closely monitoring the United Kingdom's nationalisation of British Steel. Prior to the British government fully taking over the loss-making company on Thursday, it was previously owned by Chinese private steelmaker Jingye.
Apple is closing in on Nvidia's position as the world's most valuable publicly traded company, as investors increasingly bet the iPhone maker can turn artificial intelligence into sustained earnings growth.
AI-powered shopping assistant Phia has been accused of using "cookie stuffing" to claim affiliate commissions for purchases it did not generate, according to a Bloomberg investigation. The company says the issue has now been resolved.
The UK government has nationalised British Steel, taking full ownership of the country's only primary steelmaker from its Chinese owners to safeguard the future of the UK's steel industry.
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