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Pop Mart has posted stunning interim results for the first half of 2025, riding on the explosive popularity of its breakout character Labubu.
The Chinese toymaker reported revenue of US $1.93 billion , a staggering 204% year-on-year increase, while net profit surged almost 400% to US $636 million. Much of this growth was driven by Labubu and the “Monsters” series, which alone brought in about US $670 million - 668% jump compared with the previous year.
Labubu has quickly evolved from a niche collectible into a global sensation, now accounting for more than a third of Pop Mart’s sales. Celebrities such as Rihanna, Lisa of Blackpink, and David Beckham have been spotted carrying Labubu dolls, boosting its profile as both a toy and fashion accessory. This surge has helped Pop Mart’s market value climb past US $46 billion, surpassing industry giants like Mattel and Sanrio.
The company is aggressively expanding its global footprint to meet soaring demand. International sales now make up nearly 40% of total revenue, with North America and Asia-Pacific expected to rival China’s sales by year’s end. Pop Mart currently operates 571 retail stores and almost 2,600 automated “roboshops” worldwide, and it plans to open at least 100 more outlets overseas in 2025. To broaden its reach beyond blind-box collectors, the firm has also launched new products such as mini Labubu phone charms.
Looking ahead, CEO Wang Ning has forecast that full-year revenue could hit RMB US $2.78 billion, and possibly as high as US $4.18 billion if the craze continues. Yet analysts caution that the company’s fortunes are heavily tied to a single character, and long-term growth will depend on whether Pop Mart can replicate Labubu’s success with fresh intellectual property.
For now, the Labubu phenomenon shows no sign of slowing, cementing the quirky character as both a cultural icon and a business powerhouse driving one of China’s most remarkable consumer success stories in recent years.
The 2026 FIFA World Cup draw at the Kennedy Center in Washington, D.C., has finalized the group stage for the tournament co-hosted by the U.S., Canada, and Mexico, setting the schedule and matchups for next summer’s expanded 48-team event.
Israel was cleared on Thursday to participate in the 2026 Eurovision Song Contest, a decision made by the organisers, the European Broadcasting Union (EBU), which sparked a major controversy.
Pakistan and Afghanistan exchanged heavy fire along their shared border late on Friday, a reminder of how sensitive the frontier remains despite ongoing diplomatic efforts.
Iran’s Foreign Ministry has strongly condemned the Gulf Cooperation Council (GCC) for its support of the claims by United Arab Emirates on three Iranian islands.
Chinese leader Xi Jinping accompanied French President Emmanuel Macron to Chengdu on Friday, a rare gesture seemingly reserved for the head of Europe's second-largest economy that highlights Beijing's focus on Paris in its ties with the European Union.
U.S. industrial production rose by 0.1% in September, rebounding after a decline in August, while capacity utilisation remained unchanged, according to Federal Reserve data on Wednesday.
Google’s YouTube has announced a “disappointing update” for millions of Australian users and creators, confirming it will comply with the country’s world-first ban on social media access for under-16s by locking affected users out of their accounts within days.
President of Turkmenistan Serdar Berdimuhamedow has signed the “On Virtual Assets” law, which will officially legalise cryptocurrency mining and exchange activities in the country from 1 January 2026.
European Union ministers will urge senior U.S. trade officials to implement more elements of the July EU–U.S. trade deal on Monday, including cutting tariffs on EU steel and lifting duties on goods such as wine and spirits.
Google has announced a major update for its Pixel 10 series: owners can now send and receive files with Apple devices using AirDrop, without any collaboration from Apple. The new functionality applies to iPhones, iPads, and macOS devices, though for now it is limited to the Pixel 10 line.
You can download the AnewZ application from Play Store and the App Store.
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