Apple pledges $100 billion more for U.S. investment amid tariff pressure

Reuters

Apple has pledged an additional $100 billion investment in the U.S., bringing its total commitment to $600 billion over four years, in a move seen as easing tensions with President Donald Trump over potential iPhone tariffs.

The announcement was made at The White House on Wednesday, where President Trump praised Apple’s move as a sign that major firms were “coming home.” He spoke shortly after Apple CEO Tim Cook presented him with a U.S.-made souvenir mounted on a 24-karat gold base.

The new pledge focuses on expanding Apple’s domestic supply chain and advanced manufacturing presence, but stops short of moving iPhone final assembly to the U.S.

“Final assembly will remain overseas for a while,” Cook said, though he noted that key components such as semiconductors and glass are already made domestically.

Trump had threatened a 25% tariff on Apple products manufactured abroad, reversing earlier exemptions. Apple said the new investments may help it avoid such penalties.

Analysts said the announcement aligns with Apple's past investment patterns and serves to placate the White House.

“It helps get on Trump’s good side,” said Daniel Ives of Wedbush Securities.

Nancy Tengler, CEO of Laffer Tengler Investments, described it as “a savvy solution” to political pressure for onshore manufacturing.

Key partners in the investment include Corning, Applied Materials, Texas Instruments, GlobalFoundries, Broadcom, Samsung and GlobalWafers. Samsung will supply chips from its Texas plant, while GlobalWafers will provide 300mm silicon wafers, also from Texas.

Apple shares rose 5% following the announcement, with Corning and Applied Materials also gaining in extended trading.

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