RedNote, a Chinese lifestyle app known as Xiaohongshu, has seen a surge of over 500,000 TikTok users amid U.S. ban concerns. The platform, often called China’s Instagram, is exploring global expansion as it gains unexpected international attention.
Chinese social media app RedNote, known locally as Xiaohongshu ("Little Red Book"), has gained traction after over half a million TikTok users joined it, protesting a possible U.S. TikTok ban.
What is RedNote?
Dubbed China’s Instagram, RedNote is a lifestyle platform for sharing beauty, fashion, travel, and food recommendations. With over 300 million monthly users in 2023, it allows posts, discussions, livestream sales, and product purchases.
Who Owns It?
Founded in 2013 by Miranda Qu and Charlwin Mao, the app started as a shopping guide for Chinese tourists. It now counts Alibaba, Tencent, and Temasek among its investors, with Mao and Qu’s fortunes estimated at $2.5 billion and $1.6 billion, respectively.
Global Potential
While primarily Mandarin-focused, the recent influx of TikTok users has pushed RedNote to explore English content. Unlike many Chinese apps, it operates a single global version, positioning it for broader appeal.
Executives hope to capitalise on the momentum to achieve global success akin to TikTok’s.
($1 = 7.3317 Chinese yuan)
The 2025 Nobel Prize in Physics has been awarded to John Clarke, Michel H. Devoret, and John M. Martinis for their groundbreaking discovery of macrosc...
President of the Republic of Azerbaijan Ilham Aliyev met with Gurbanguly Berdimuhamedov, Chairman of the Halk Maslahaty of Turkmenistan, on 7 October ...
Formally known as the Islamic Resistance Movement, Hamas was founded in 1987 during the first Palestinian Intifada, or uprising, against Israeli occup...
Kazakhstan’s oil exports to Germany are expected to grow in 2026 following an extension of the existing supply agreement, according to Askhat Khasen...
Start your day informed with AnewZ Morning Brief: here are the top news stories for the 7th of October, covering the latest developments you need to k...
Snapchat will start charging users who store more than 5GB of photos and videos in its Memories feature, prompting backlash from long-time users.
YouTube has agreed to pay $24.5 million to settle a lawsuit filed by U.S. President Donald Trump over the suspension of his account following the January 2021 Capitol riots, the Wall Street Journal reported Monday.
At least 19 people were reported dead and dozens more injured in Nepal’s capital on Monday according to the state media after police fired tear gas and rubber bullets at demonstrators attempting to storm parliament over a social media blackout and corruption.
Türkiye’s homegrown social media platform, Next Sosyal (officially known as Next Teknofest Sosyal), has officially surpassed 1 million users in less than one month, TEKNOFEST Executive Board Chair Selçuk Bayraktar announced on Saturday.
Video from the USGS (United States Geological Survey) showed on Friday (19 September) the Kilauea volcano in Hawaii erupting and spewing lava.
At least eight people have died and more than 90 others were injured following a catastrophic gas tanker explosion on a major highway in Mexico City’s Iztapalapa district on Wednesday, authorities confirmed.
At least 69 people have died and almost 150 injured following a powerful 6.9-magnitude earthquake off the coast of Cebu City in the central Visayas region of the Philippines, officials said, making it one of the country’s deadliest disasters this year.
A powerful 7.4-magnitude earthquake struck off Russia’s Kamchatka Peninsula on 13 September with no tsunami threat, coming just weeks after the region endured a devastating 8.8-magnitude quake — the strongest since 1952.
Authorities in California have identified the dismembered body discovered in a Tesla registered to singer D4vd as 15-year-old Celeste Rivas Hernandez, who had been missing from Lake Elsinore since April 2024.
The currency swap agreement signed between the central banks of Türkiye and the United Arab Emirates (UAE) is set to strengthen Türkiye’s digital banking sector and attract fresh investment from the Gulf.
Shein is opening its first permanent physical stores in France, starting in Paris and expanding to five more cities. The fast-fashion giant aims to test brick-and-mortar retail in one of the world’s most influential fashion markets.
Tesla sales hit a record 497,099 vehicles in Q3 as buyers rushed before the U.S. tax credit expired according to reports. Despite the surge, experts warn the gains may not last amid rising competition.
American soybean farmers are struggling as China, once their largest buyer, shifts purchases to Argentina amid trade tensions and export incentives.
U.S.-based aviation company Boeing is preparing to produce a new narrow-body, single-aisle aircraft to replace its 737 Max model, sources report.
You can download the AnewZ application from Play Store and the App Store.
What is your opinion on this topic?
Leave the first comment