In response to the recent imposition of substantial U.S tariffs on Chinese imports, several American companies are actively relocating their manufacturing operations to mitigate financial risks and maintain competitive pricing.
Fashion retailer Steve Madden has announced plans to reduce its reliance on Chinese manufacturing by approximately 40% to 45%. The company intends to diversify its production across countries such as Cambodia, Vietnam, Mexico, and Brazil.
CEO Edward Rosenfeld stated, "We have been planning for a potential scenario in which we would have to move goods out of China more quickly. As of yesterday morning, we are putting that plan into motion."
Joining the shift is Breville, the Australian-American kitchen appliance brand known for its high-end coffee machines and smart ovens. Though Breville had long relied on Chinese manufacturing for its precision products, the company recently confirmed it will relocate a substantial portion of its production to Malaysia and Mexico. Executives cited both the new tariffs and ongoing geopolitical uncertainty as key drivers of the decision. "Diversification is not optional anymore - it’s essential," a company spokesperson said.
In the technology sector, Apple is accelerating efforts to diversify its production. The company plans to increase iPhone manufacturing in India to mitigate potential price hikes resulting from the tariffs. Apple's short-term strategy involves shipping approximately 25 million iPhones from India in 2025, covering about 50% of U.S demand.
Additionally, Apple is expanding the manufacturing of other products like iPads and AirPods in Vietnam, which also faces tariffs.
Nintendo, another major brand caught in the crossfire, is also adjusting its operations. Though headquartered in Japan, Nintendo relies heavily on Chinese factories to assemble popular consoles like the Nintendo Switch.
In response to U.S trade policy changes, the company has expanded production capacity in Vietnam to ensure continued supply to North American markets without facing tariff-related cost increases. It has also delayed preorders from the U.S for the upcoming Switch 2, while it is reevaluating the impact of tariffs on production and pricing.
The fashion industry at large is experiencing significant challenges due to the tariffs. Major brands such as Nike, Gap, and Ralph Lauren have seen stock declines of up to 30%.
The National Retail Federation and the American Apparel and Footwear Association have expressed concerns over potential job losses and reduced consumer confidence. The industry is likening the severity of this crisis to the COVID-19 pandemic, highlighting the profound impact of the trade war.
These developments highlight a trend of U.S companies reevaluating and restructuring their global supply chains in response to evolving trade policies and economic pressures.
Japan and the U.S. are facing tough trade talks as Tokyo resists quick concessions under tariff pressure from President Trump, preferring a balanced deal over a rushed agreement ahead of elections and amid broader tensions with China.
Hungarian Prime Minister Viktor Orban faces political challenges as U.S. tariffs threaten Hungary's economy. With opposition parties gaining momentum ahead of the 2024 elections, critics argue for a Europe-focused approach, criticizing Orban’s ties with Trump and his economic handling.
The IMF has lowered global and U.S. economic growth forecasts, citing Trump-era tariffs and rising uncertainty. Global growth is expected at 2.8% this year, while U.S. growth may slow to 1.8%, with heightened recession and inflation risks.
As trade tensions with the United States reach new heights, China has issued a firm rebuke to the Trump administration’s proposed tariffs of up to 245% on Chinese imports, dismissing the measures as a “tariff numbers game” and vowing not to yield to external pressure.
Asian markets edged higher on Tuesday, lifted by gains in auto stocks after US President Donald Trump suggested he might ease tariffs on vehicles.
Think tanks from across the Turkic world gathered in the Turkish Republic of Northern Cyprus (TRNC) for the second edition of a major forum focused on regional cooperation, culture, and strategy.
Moroccan firefighters are battling wildfires for a fourth straight day in the Houara Forest near Tangier, as high temperatures and strong winds complicate efforts to contain the flames.
French President Emmanuel Macron arrived in Singapore Thursday for the final stop of his Southeast Asia tour.
U.S. Treasury official Scott Bessent said several large trade deals are nearing completion and that a potential call between President Donald Trump and Chinese President Xi Jinping may be needed to resolve complex issues in ongoing talks.
White House economic adviser Kevin Hassett said Thursday he expects several trade agreements could be finalized within the next week or two.
AnewZ takes to the streets of Yerevan and Baku to ask a simple yet deeply complex question: How do you see peace between Armenia and Azerbaijan? In the first part of our special report, we hear the hopes, doubts, and scars still shaping people’s perspectives on both sides.
On May 28, the inauguration ceremony of Lachin International Airport was held.
A car drove into crowds of Liverpool fans celebrating the club’s Premier League title in the city centre on Monday evening, injuring dozens including 4 children. A 53-year-old man believed to be the driver was arrested at the scene.
EU ministers have greenlit a massive €150 billion defense investment fund—dubbed the Security Action for Europe (SAFE)—as the bloc ramps up its military readiness in response to Russia’s aggression and growing uncertainty over U.S. security guarantees.
Kyiv faced a large-scale Russian drone and missile assault overnight, with explosions and gunfire echoing throughout the city, forcing residents to shelter in subway stations.
At least 21 people, including children, have died in floods triggered by heavy rains in Nigeria’s Niger state, officials said.
Think tanks from across the Turkic world gathered in the Turkish Republic of Northern Cyprus (TRNC) for the second edition of a major forum focused on regional cooperation, culture, and strategy.
Moroccan firefighters are battling wildfires for a fourth straight day in the Houara Forest near Tangier, as high temperatures and strong winds complicate efforts to contain the flames.
French President Emmanuel Macron arrived in Singapore Thursday for the final stop of his Southeast Asia tour.
U.S. Treasury official Scott Bessent said several large trade deals are nearing completion and that a potential call between President Donald Trump and Chinese President Xi Jinping may be needed to resolve complex issues in ongoing talks.
Think tanks from across the Turkic world gathered in the Turkish Republic of Northern Cyprus (TRNC) for the second edition of a major forum focused on regional cooperation, culture, and strategy.
Moroccan firefighters are battling wildfires for a fourth straight day in the Houara Forest near Tangier, as high temperatures and strong winds complicate efforts to contain the flames.
French President Emmanuel Macron arrived in Singapore Thursday for the final stop of his Southeast Asia tour.
U.S. Treasury official Scott Bessent said several large trade deals are nearing completion and that a potential call between President Donald Trump and Chinese President Xi Jinping may be needed to resolve complex issues in ongoing talks.
White House economic adviser Kevin Hassett said Thursday he expects several trade agreements could be finalized within the next week or two.
You can download the AnewZ application from Play Store and the App Store.
What is your opinion on this topic?
Leave the first comment