Azerbaijan partners with the International Ski and Snowboard Federation to boost winter tourism, enhance sports infrastructure, and host global competitions.
The State Tourism Agency of Azerbaijan has signed a partnership agreement with the International Ski and Snowboard Federation (FIS) to promote winter tourism and organize prestigious international competitions. The collaboration aims to improve winter sports infrastructure and position Azerbaijan as a premier winter destination.
The Shahdag Mountain Resort will serve as the venue for international ski competitions, with the first events set to begin in the next winter season. Under the agreement, Azerbaijan will be recognized as FIS's Global Destination Partner, participating in promotional campaigns to attract global attention to its tourism brand.
A key goal of this partnership is to establish Azerbaijan as a host for world-class winter sports competitions while enhancing its visibility in the international tourism market through large-scale marketing efforts.
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