Retailers like Walmart are using advanced weather data to shape local promotions and inventory, adjusting prices on seasonal items like sunscreen and winter gear. New tools help companies plan amid unpredictable weather patterns driven by climate change.
Retailers like Walmart are using weather analytics to navigate shopping trends affected by unpredictable conditions. Once limited to inventory planning, weather data now guides promotions and regional advertising. For example, Walmart discounted sunscreen earlier than usual, considering forecasts for a wetter autumn, according to Kirby Doyle of Beiersdorf, Walmart’s supplier.
Weather consultancies such as Meteonomiqs, Planalytics, and Weather Trends International are leveraging cloud technology to process large datasets as climate-related weather volatility rises. The National Retail Federation recently advised retailers to focus more on weather data in planning.
New pricing tools may soon emerge as Planalytics and BearingPoint develop software that incorporates weather trends into pricing decisions. "While weather can't be controlled, analytics and pricing can," noted Ryan Orabone of BearingPoint. Retailers like Tractor Supply also use this data to adjust inventory, as they rely on cold weather for Q4 success.
Retailers sometimes misinterpret data; in May, Lowe’s CFO cited cool, wet weather as a factor in weak sales, although it was actually one of the hottest Mays on record, according to Bill Kirk from Weather Trends.
Israeli forces have maintained a tight closure on Hebron in the occupied West Bank for a second day, with Palestinian media reporting home raids, m...
Around 11,000 people joined a demonstration in Orléans on Saturday against the National Rally congress, according to the local prefecture....
German police have detained a suspect after a major fire broke out at the historic Kehlsteinhaus, known as the “Eagle’s Nest&rdqu...
Israeli military bulldozers have begun demolishing buildings in the West Bank city of Hebron on Friday, 23 October, following armed clashes with Palestinians that left two Israeli soldiers dead, according to the Israeli military.
Around 11,000 people joined a demonstration in Orléans on Saturday against the National Rally congress, according to the local prefecture.
Typhoon Champi swept past Taiwan on Saturday, leaving one person dead and more than 500 injured as strong winds and torrential rain brought down trees, cut power and disrupted transport across the island.
A powerful magnitude 7 earthquake has struck Tibet in southwestern China, killing 16 people and injuring 65, while forcing more than 12,000 residents to relocate as rescue teams respond to widespread aftershocks.
French President Emmanuel Macron on Friday described a deadly shooting in the towns of Trappes and La Verrière, west of Paris, as a racist attack and ‘a turning point’ for the country.
Azerbaijan is seeking international investment in a 3,000-kilometre green energy corridor to Europe, with banks, investors and energy companies gathering in Baku on Thursday to discuss financing for the ambitious project.
A female dusky shark trapped in a canal in Busan, South Korea, for more than a month has finally returned to the open sea after a successful rescue operation on Wednesday (21 October), following two failed attempts.
The world is on course for dangerous levels of global warming despite international climate pledges, with greenhouse gas emissions hitting record highs and the Paris Agreement’s 1.5°C target increasingly out of reach, according to a UN assessment.
As Armenia prepares to host COP17, the 17th Conference of the Parties to the Convention on Biological Diversity, new projections reveal a widening gap between global conservation promises and what countries are on track to deliver by 2030.
Here’s your AnewZ Daily Brief for 15 October 2026, featuring the top five culture and entertainment stories from around the world.
You can download the AnewZ application from Play Store and the App Store.
What is your opinion on this topic?
Leave the first comment