Retailers like Walmart are using advanced weather data to shape local promotions and inventory, adjusting prices on seasonal items like sunscreen and winter gear. New tools help companies plan amid unpredictable weather patterns driven by climate change.
Retailers like Walmart are using weather analytics to navigate shopping trends affected by unpredictable conditions. Once limited to inventory planning, weather data now guides promotions and regional advertising. For example, Walmart discounted sunscreen earlier than usual, considering forecasts for a wetter autumn, according to Kirby Doyle of Beiersdorf, Walmart’s supplier.
Weather consultancies such as Meteonomiqs, Planalytics, and Weather Trends International are leveraging cloud technology to process large datasets as climate-related weather volatility rises. The National Retail Federation recently advised retailers to focus more on weather data in planning.
New pricing tools may soon emerge as Planalytics and BearingPoint develop software that incorporates weather trends into pricing decisions. "While weather can't be controlled, analytics and pricing can," noted Ryan Orabone of BearingPoint. Retailers like Tractor Supply also use this data to adjust inventory, as they rely on cold weather for Q4 success.
Retailers sometimes misinterpret data; in May, Lowe’s CFO cited cool, wet weather as a factor in weak sales, although it was actually one of the hottest Mays on record, according to Bill Kirk from Weather Trends.
U.S. Secretary of State Marco Rubio announced plans to visit all five Central Asian countries next year, as President Donald Trump prepares to host th...
U.S. President Donald Trump urged New York City mayor-elect Zohran Mamdani to be "nice" to Washington, saying he approves "a lot of things" for the ci...
U.S. Transportation Secretary Sean Duffy announced on Wednesday a 10% reduction in flights at 40 major airports, citing air traffic control safety con...
U.S. Supreme Court justices expressed scepticism on Wednesday about the legality of President Donald Trump’s wide-ranging tariffs, in a landmark cas...
Mexican President Claudia Sheinbaum announced on Wednesday that she had filed a legal complaint against a man who groped and tried to kiss her as she ...
Brazil opens three weeks of events linked to the COP30 climate summit, hoping to showcase a world still determined to tackle global warming.
The confirmed death toll from Hurricane Melissa rose to 49 on Thursday after the Category 5 storm tore through the northern Caribbean, devastating Jamaica and Haiti before moving into the North Atlantic near Bermuda.
Hurricane Melissa tore across the northern Caribbean this week, devastating Jamaica, battering Cuba’s east, and flooding parts of Haiti, where at least 25 people, including 10 children, were killed, before gaining speed again as it churned toward Bermuda on Thursday.
Billionaire investor and philanthropist Bill Gates called on world leaders on Tuesday to adapt to extreme weather and focus on improving health outcomes rather than temperature reduction targets ahead of the COP30 climate talks in Brazil.
The Champions League match between Qarabağ FK and Chelsea has finished 2–2 at the Tofig Bahramov Republican Stadium in Baku.
Brussels airport, Belgium's busiest, reopened on Wednesday morning after drone sightings during the previous night had resulted in it being temporarily closed, although some flights remained disrupted, its website said.
Chinese President Xi Jinping has pledged to boost mutual investment and deepen economic cooperation with Russia, as Moscow faces growing Western sanctions and trade pressure.
A French court has postponed the trial of a suspect linked to the Louvre jewellery heist in a separate case, citing heavy media scrutiny and concerns about the fairness of the proceedings.
Russia remains in constant contact with Venezuela over tensions in the Caribbean, Kremlin spokesman Dmitry Peskov was quoted as saying on Tuesday.
At least 85 people have been killed and dozens remain missing after Typhoon Kalmaegi swept through the central Philippines, unleashing floods, landslides, and widespread devastation before heading towards Vietnam.
The world remains far off track to meet the goals of the Paris Agreement, according to the 16th edition of the UN Environment Programme’s (UNEP) Emissions Gap Report, released this week.
EU climate ministers will make a last-ditch attempt to pass a new climate change target on Tuesday, in an effort to avoid going to the United Nations COP30 summit in Brazil empty-handed.
Brazil opens three weeks of events linked to the COP30 climate summit, hoping to showcase a world still determined to tackle global warming.
Residents of Hoi An, Vietnam’s UNESCO-listed ancient town, began cleaning up on Saturday as floodwaters receded following days of torrential rain that brought deadly flooding and widespread destruction to the central region.
You can download the AnewZ application from Play Store and the App Store.
What is your opinion on this topic?
Leave the first comment