Retailers like Walmart are using advanced weather data to shape local promotions and inventory, adjusting prices on seasonal items like sunscreen and winter gear. New tools help companies plan amid unpredictable weather patterns driven by climate change.
Retailers like Walmart are using weather analytics to navigate shopping trends affected by unpredictable conditions. Once limited to inventory planning, weather data now guides promotions and regional advertising. For example, Walmart discounted sunscreen earlier than usual, considering forecasts for a wetter autumn, according to Kirby Doyle of Beiersdorf, Walmart’s supplier.
Weather consultancies such as Meteonomiqs, Planalytics, and Weather Trends International are leveraging cloud technology to process large datasets as climate-related weather volatility rises. The National Retail Federation recently advised retailers to focus more on weather data in planning.
New pricing tools may soon emerge as Planalytics and BearingPoint develop software that incorporates weather trends into pricing decisions. "While weather can't be controlled, analytics and pricing can," noted Ryan Orabone of BearingPoint. Retailers like Tractor Supply also use this data to adjust inventory, as they rely on cold weather for Q4 success.
Retailers sometimes misinterpret data; in May, Lowe’s CFO cited cool, wet weather as a factor in weak sales, although it was actually one of the hottest Mays on record, according to Bill Kirk from Weather Trends.
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The U.S. has seized a Russian-flagged oil tanker that had been followed by a Russian submarine on Wednesday, following a more than two-week-long pursu...
Ukrainian President Volodymyr Zelenskyy sought to advance EU membership discussions and secure stricter sanctions on Russia during a meeting on Wednes...
Iran’s chief justice has warned protesters there will be “no leniency for those who help the enemy against the Islamic Republic”, as rights grou...
Two people have been killed after a private helicopter crashed at a recreation centre in Russia’s Perm region, Russian authorities and local media h...
Air quality in Tashkent deteriorated sharply with the Uzbekistan Hydrometeorological Service (Uzhydromet) reporting that concentrations of fine particulate matter exceeded national safety limits.
The death toll from Typhoon Kalmaegi that hit the central Philippines on Tuesday has risen to 39 on the island of Cebu, a local government official said.
Typhoon Kajiki, the 13th of the year, intensified as it struck Hainan's coastal city of Sanya on Sunday, bringing heavy rain, powerful winds, and heightened risks of flash floods and geological disasters. Authorities have activated emergency measures to ensure safety and prevent damage.
Record rainfall in New York and New Jersey on Monday night brought torrential flooding, killing two people, which led New Jersey Governor Phil Murphy to declare a state of emergency.
Germany’s foreign intelligence service secretly monitored the telephone communications of former U.S. President Barack Obama for several years, including calls made aboard Air Force One, according to an investigation by the German newspaper Die Zeit.
Diplomatic tensions between Tokyo and Beijing escalated as Japan slams China's export ban on dual-use goods. Markets have wobbled as fears grow over a potential rare earth embargo affecting global supply chains.
President Ilham Aliyev said 2025 has politically closed the Armenia-Azerbaijan conflict, as a Trump-era reset in U.S. ties, new transport corridors and a push into AI, renewables and defence production reshape Azerbaijan’s priorities.
Iran’s chief justice has warned protesters there will be “no leniency for those who help the enemy against the Islamic Republic”, as rights groups reported a rising death toll during what observers describe as the country’s biggest wave of unrest in three years.
Open-source intelligence (OSINT) sources reported a significant movement of U.S. military aircraft towards the Middle East in recent hours. Dozens of U.S. Air Force aerial refuelling tankers and heavy transport aircraft were observed heading eastwards, presumably to staging points in the region.
Snow and ice caused travel chaos in northwest Europe on Wednesday, while others were delighted by the snow-covered streets of Paris, venturing out on sledges and skis.
Emergency services across southeastern Australia have been placed on high alert as a blistering air mass pushes temperatures to dangerous extremes, reviving painful memories of the nation's catastrophic fire seasons of the past decade.
Türkiye’s Zero Waste Foundation has released the Zero Waste Encyclopaedia in Turkish and English, ahead of hosting COP31 in 2026, providing a comprehensive resource on global zero waste practices.
Widespread flash flooding and mudflows have hit Southern California after heavy rain, prompting evacuation orders and warnings for motorists to stay off roads, authorities said.
Dense smog has forced authorities in Pakistan’s Punjab province to shut several major motorways on Tuesday (16 December), stranding commuters as visibility dropped sharply and Lahore’s air quality reached hazardous levels.
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